E-Warmup
Case Study — Recruiter

David Sunder:
Open Rates Doubled in12 Months

Recruiting agency rebuilt from 3 blacklist entries. Reply rate jumped from 2.4% to 5.8%. Pipeline restored.

Client

David Sunder

Industry

Recruiting Agency

Duration

12 months

Week 1Reputation Diagnosis
Week 1-2Auth Fix + Blacklist Removal
Week 2-8Domain ReWarmup
Month 2-12Campaign Optimization

The Problem

The Copy Was Fine.The Domain Wasn't.

David runs a recruiting agency that relies on cold email to reach passive candidates. The model is volume-dependent. When emails stop reaching inboxes, the whole pipeline seizes up.

His open rates were sitting in the single digits and reply rates were worse. He'd been sending from the same domain for over a year with no warmup process. The domain had quietly accumulated enough negative signals to push emails into spam.

His copy wasn't the problem. His domain reputation was.

3 Active Blacklist Entries Detected

Domain flagged across major blocklists. Undetected until audit.

Average open rate 9%

Average reply rate 2.4%

Inbox placement rate ~52%

Spam complaint rate ~0.38%

Active blacklist listings 3

Results After 2-Month Recovery

Direct impact of reputation repair and ongoing deliverability management.

Open Rate

21%+133%

Before: 9%

Reply Rate

5.8%+141%

Before: 2.4%

Inbox Placement Rate

94%+42pts

Before: ~52%

Systematic Fix, Not a Shortcut.

Full Deliverability Audit

Diagnosed three active blacklist entries, a misconfigured SPF record, and a missing DMARC policy. All found in the first week.

Blacklist Removal

Removal requests filed across all three active listings. All cleared within 10 days. Authentication corrected in parallel.

Domain Re-Warmup

Structured re-warmup using 5,000+ real inboxes. Volume ramped gradually. Spam rate dropped below 0.08% within six weeks.

Where Your Emails Actually Land

Visualizing the transformation of David's recruiting outreach.

Primary Inbox (0)

E

David @ TalentFirm

Senior Dev Role — Are You Open?

SPAM
E

David @ TalentFirm

Exclusive Opportunity for You

SPAM
E

David @ TalentFirm

Quick Question About Your Career

SPAM

Before E-Warmup

Primary Inbox (3)

E

David @ TalentFirm

Senior Dev Role — Are You Open?

INBOX
E

David @ TalentFirm

Exclusive Opportunity for You

INBOX
E

David @ TalentFirm

Quick Question About Your Career

INBOX

After E-Warmup

The Fix Was Systematic

A year in, David's cold outreach runs the way it should have from the start. Open and reply rates more than doubled. The candidate pipeline is consistent and the team isn't losing placements to spam folders nobody checks.

The fix was systematic. Correct the authentication. Clear the blacklist history. Rebuild domain reputation properly. Then maintain it. All 3 blacklists cleared. Domain restored and reputation rebuilt within 10 days.

I didn't know my domain had three blacklist entries until E-Warmup flagged them. I kept blaming the copy. Turns out the emails weren't even reaching the inbox. Within two months our reply rates more than doubled. A year later, the numbers are still holding.
DSDavid SunderRecruiting Agency Founder
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What  our users say

E-Warmup helped them to increase their email deliverability 🎉

3 weeks ago

Our outbound emails were landing in spam without us realizing it! E-Warmup helped us fix inbox placement and stabilize sender reputation. We saw a 38% increase in open rates within two weeks.

Theo Marshall

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Head of Growth, Northlane Commerce

1 month ago

Managing multiple client domains was always risky with deliverability. E-Warmup gave us visibility across everything. We've seen up to a 2.1x increase in reply rates on outbound campaigns.

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2 weeks ago

We thought our issue was bad email copies. Turns out, emails weren't even reaching inboxes. E-Warmup fixed that, and reply rates increased by 44% in the first month.

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Co-Founder, SyncroFlow